Dawn Heaney and Flora Petakas Marinelli, former executives at Vera Wang, and Annette Cirillo-Bergen announce the
opening of COUTURE BRIDE, the first and only full service luxury bridal salon in the Las Vegas area. The shop, located
at 950 S. Durango Drive, will be the exclusive retailer for Vera Wang, Carolina Herrera, Oscar de la Renta, Monique
Lhuillier, Elizabeth Fillmore, Ulla Maija and Platinum Collection.
Former colleagues at Vera Wang in New
York City, Heaney and Marinelli have spent
the past 6 years learning from the best. “Vera
taught us how luxury is done,” says Heaney.
“Couture Bride will be modern, sophisticated
and elegant. Selecting your bridal gown will
be a uniquely warm and inviting experience
within the especially romantic yet exciting
environment we have created.” Annette’s
familiarity with the Las Vegas area, as well as
her business background, make this
partnership the perfect match. We are excited
to bring our knowledge of the luxury bridal business to Las Vegas.”
“It is important for our brides to see all their options instead of relying on us to select what we think will be best for them. We want
to be able to present all style, fabric and silhouette options for the customer to narrow down,” said Marinelli. The décor of the
boutique will compliment the unique topography of the Las Vegas Valley. Fabrics and interior accents will be chosen with respect
for the colors of the stone canyons and red rocks of the region. Rich, earthy shades of silk satin organza and silk duchesse satin will
be combined in a unique way to exude luxury, warmth and couture. “Every detail of Couture Bride will encompass luxury and
chic sophistication.” said Cirillo-Bergen.
The store concept involves plans to carry bridesmaids’dresses and a bridal registry to include tabletop items, stationery
and small gifts. “Our hope is to build the registry over time as well as offer gowns for the mother of the bride and guests,”
said Marinelli. There are also plans to install a webcam system so mothers of brides who are unable to be with their
daughters at their appointments can see the choices they are making via cell phones or computers.
Couture Bride will set a new standard for bridal salons in the Las Vegas area. It will envelop all the excitement, energy
and sophistication of the new “Urban Las Vegas”.
About the Owners:
Las Vegas became a city in 1911, and has
had unprecedented growth since the late
80's. It is the fastest growing community
in the country with an average of 5,500
people per month joining the 1.7 million
increasingly affluent population. The U.S.
Census shows Nevada growing at a faster
rate than any other state. Within every
24 hours, another two acres of land in Las
Vegas are developed for commercial or
residential use. Las Vegas is the home of
over 100,000 weddings every year.